Welcome to the
Drawing Board

Your go-to blog where education meets inspiration. Dive into insights on modern marketing trends and gather tips for crafting cutting-edge interactive content.

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The marketer's lifeline: How to use AI for content creation

What do you get when you add AI to marketing? For starters, a LOT less grunt work.
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How a leading law firm elevated its digital presence with interactive content

How did the leading law firm Allen Matkins transform its digital strategy with Ceros? From static PDFs to dynamic, interactive content, learn how they enhanced user engagement and streamlined content creation.
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9 top Prezi alternatives to elevate your presentation game [2024]

Has your love affair with Prezi run its course? Discover the freshest and most innovative presentation tools of 2024 in our latest guide!

14 one-page website examples to draw inspiration from

A one-page website is a self-contained site that does a good job of capturing the user's attention and has all the information they’ll need to take action quickly. So, how do I create one?

How to build a content creation workflow in 6 steps

Content creation seems simple until you're in the thick of it! Learn how a solid content creation workflow can transform chaos into clarity.
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How to make an interactive website [Step-by-step guide]

A website is a marketer’s playground—a digital amusement park inviting prospects to play. But in today’s competitive digital landscape, you need something extra. Enter the interactive website.
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AI workflow automation: What you need to know in 2024

Turn workday woes into wins! Get ideas for automating your team's workflow with a sprinkle of AI.
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The 10 best interactive content tools for 2024 [With real reviews]

Looking to power up your content? Discover the top 10 interactive content tools (based on real reviews!) and make your content pop!
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15 interactive email newsletter examples and ideas [2024]

Do you feel like your email game needs a shake-up? Spice things up with interactive email newsletters! Discover how these bad boys can turbocharge your engagement and conversions.
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A consulting company takes its B2B marketing from static to dynamic

Struggling with outdated marketing tools? Discover how Frost & Sullivan transformed their B2B strategies with Ceros, switching from static PDFs to dynamic, interactive content.
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How to create an effective digital content creation strategy in 2024

How can you captivate your audience, boost engagement, and drive growth? It starts with digital content creation.
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Interactive articles: Types, examples & how to create them [2024]

Ready to unearth the magic and wonder of interactive articles? Explore real-world examples and get inspo for your digital content.
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The marketer's lifeline: How to use AI for content creation

What do you get when you add AI to marketing? For starters, a LOT less grunt work.
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Why interactive content is important: 10 key benefits

Embrace the spotlight! Transform how your audience engages with trailblazing interactive content.
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How to measure, optimize, and scale interactive content

Forget static! Learn how to use interactive content to ace your marketing metrics and make every click count.
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Content scaling: 8 essential steps to boost your marketing impact

Dip your toes in the magical waters of content scaling: Boost visibility and engagement without sacrificing quality!
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WTF is the asset library? Meet your creative process's new best friend

Meet your new BFF: Ceros' asset library, making your creative process fabulously easy!
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11 free font pairing tools for designers

On the hunt for the perfect fonts? You've come to the right place.
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How to make a business case for better content

Make the boardroom your stage. Learn how to pitch interactive content like a pro and watch it pay for itself!
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Past imperfect: The art of lo-fi design

This design trend puts cutting-edge technologies in their place, letting the idea itself take center stage.
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How to anticipate design needs

Got your team on board with interactive content? Excellent. Now, it's time to figure out who’s crafting it (and what they'll need for success).
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An introduction to human experience design

Your designs can do more than just look good—they can feel good, too.
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How to build a team of allies

Assemble your crew, Oceans Eleven-style (minus the heist)! Learn how to rally your team for a revolution in interactive content. 
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The lightning bolt: The story of a simple, incredibly powerful logo

Get electrified! Learn all about the striking history of the lightning bolt symbol.
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What is interactive content… and how can I get my company to adopt it?

Why settle for static? Dive into the dynamic world of interactive content and boost engagement by over 50%!
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How Massimo Vignelli cracked the NYC subway system

What can graphic designers learn from the New York City subway system? A whole lot, actually.
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The art of the smear

Blink, and you might miss it! Learn how animators 'cheat' motion with the quirky art of animation smears.
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The complete guide to creating interactive content

Immersive content keeps your audience engaged longer. See what our clients had to say.
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Spike Lee's devastating double dolly shot

Step into Spike Lee's world with his favorite trick: the mesmerizing double dolly shot.
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Brand cult: The Michelin man

How a stack of white tires became one of
the most recognizable characters in the
history of advertising.
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How to create high-quality GIFs (from any video)!

Tired of grainy GIFs? Upgrade your GIF game with our tips for smooth, high-res animations.
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A guide for creative teams working together

Ensure your best creative work with cross-functional partners with these tactics and tools.
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Ceros Studio interactive tour

Get a behind the scenes look at how our platform can transform your content creation process.
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Interactive content calculator

Is your team looking to create more interactive digital content in the coming year?
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2024 visual trends forecast

Get 2024's visual trends: a fresh, optimistic forecast by creators for a vibrant future.
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5 steps to adopting interactive content

Explore our 5-step video series on launching standout interactive content in your organization.
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The art & science of content collaboration

Break down silos and integrate design and SEO to increase the reach of your content.
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Human to digital experience checklist

Go beyond the basics to create humanized digital experiences that connect.
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Industry report: The embrace of immersive content

Explore the current state of immersive content and learn from those doing it right.