26 Oct
02:00pm EDT

11 Ways to Incorporate Interactive Content in Your Marketing Strategy

A quarter of your marketing budget is spent on content, but we have to ask, is your content worth marketing? Whether you’re planning new content or refreshing existing content, going interactive can help you boost performance and achieve your goals.

In this webinar you’ll learn how to incorporate interactive content throughout your marketing strategy to improve brand perception, engagement and conversion. We’ll share 11 interactive content pieces that we use in our own marketing campaigns and explain how they can help you achieve your goals from ToFu to BoFu.

Bri Duff

Bri is a Marketing Manager at Ceros with a passion for demand generation and strategic planning. She has been driving successful integrated marketing campaigns for leading organizations across the education and technology sectors. With a strong track record of delivering impactful results, she excels in creating engaging content, managing cross-functional teams, and orchestrating dynamic events.

Mary Mattingly

Mary is the Content Marketer at MarkUp.io, a Ceros product designed to streamline the feedback process for digital content. Drawing on her experience as a journalist, copywriter, and her MFA in Creative Writing, she manages the product's organic SEO strategy and blog. Mary excels at engaging users through compelling narratives that educate and inspire.