Why Marketers Need to Embrace Immersive Content

The demand for exceptional digital content has never been higher. Every interaction a consumer has with a business happens digitally — and in each case they expect to be educated, entertained and engaged across every channel. Marketers need to meet this growing demand for immersive, interactive content in order to stay ahead of the competition.

What you'll learn

How marketers and designers feel about their content programs

What common challenges creators face with immersive content

How marketers can effectively create more immersive formats

Alex Kelly

Director of Digital Marketing

About Alex Kelly

Alex is the director of digital marketing at Ceros, overseeing demand generation campaigns and operations. Before Ceros, he was a demand generation marketer at Datadog, and developed inbound marketing strategies for clients at HubSpot-partner agency Ironpaper.

Ryan Brown

Head of Brand Strategy

About Ryan Brown

Ryan Brown is Head of Brand Strategy at Ceros. Prior to Ceros, Ryan held leadership roles at Condé Nast-owned experiential marketing agencies Pop2Life and 23 Stories where he lead creative strategy for brands that include the NFL, Lincoln Motor Company, Capital One, DreamWorks Animation, Hulu, HGTV, among others.

Additional resources

Industry Report: The Embrace of Immersive Content

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The Guide to Immersive Content

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Blueprint for Effective Immersive Content

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Start creating exceptional, interactive digital content today with Ceros.

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