- Dennis licenses 3 Ceros magazines
- Dennis licenses trio of e-zines for Scandinavian launch MediaWeek 27 May 2009 LONDON - Dennis Publishing is furthering its online expansion, weeks after converting Maxim into an online-only brand, by licensing a clutch of e-zines - including Monkey - into Sweden, Denmark and Norway. The publisher has signed a deal with independently-owned NetPublications International to launch Monkey, iGizmo and iMotor in the three countries, with launches planned for later this year. The move comes as Dennis seeks to further its online presence. Monkey launched in Thailand last year. And, announcing the closure of Maxim as a print brand in April, the company's chief executive James Tye said: "The future of the brand in the UK is online." Dennis, which claims Monkey is a profitable business without divulging exact figures, declined to give specific details of the structure of the licensing deal. The new international versions of Monkey, which launched in 2006 in the UK and is delivered by e-mail free to consumers' inboxes, will mirror the UK version, but will be tailored to the local audience. Dennis claims the combined UK audience of Monkey, iGizmo and iMotor exceeds 1.4 million readers every month. According to the Audit Bureau of Circulation, Monkey registered an ABCe of just more than one million for September 2008. The title was audited on two previous occasions: in January 2008, when it registered an ABCe of 942,184, and in January 2007, when an ABCe of 268,348 was recorded.
- Ceros announce record new launches
- Ceros, the World’s leading online publication platform, today announced a record first quarter for new online-only magazine launches. "Q1 has been truly manic'" comments Ceros Cofounder, Dominic Duffy. "Since mid-2008 we've seen huge growth in the number of new magazines designed specifically for the Ceros medium, with Q1 2009 yielding no less than 19 new magazine launches including Morrisons, Comet, 02, Tennishead, Photo360, Number5, Carphone Warehouse and Fat Face." "Brands are increasingly aware of the much higher levels of engagement and click-through achieved when publishing interactive, online-only content specifically designed for the Ceros medium. With click-through rates in Ceros magazine typically exceeding 20%, it's easy to understand the amazing rate of growth!"
- Ceros launches certified training course
Ceros, the World’s leading online publication platform, today announced the launch of a certified training program.
Launched to address considerable demand, the training program is compiled to provide designers the knowledge and tools to create interactive editorial and advertising content for publications published in the Ceros format.
"In recent months we’ve seen rapid growth in the number of agency ads for what have become known as 'Ceros Designers." Comments Ceros Cofounder, Dominic Duffy. "With more and more brands recognizing the enormous benefits of publishing in Ceros format, the demand for designers with the ability to truly exploit the medium has never been greater."
The first course, planned for early July, is compiled specifically for flash designers looking to utilise the Ceros Programming Interface (API) and forms the precursor for a more extensive strategic course designed for publishers looking to adopt the Digital Magazine format.
Contact info@ceros.com for more information.
- o2 choose Ceros
The magazine from the World's largest covered music venue launches with Ceros today, the 21st May. Venue magazine, Published by Run Wild Media, includes videos, interactive previews of forthcoming acts and even a chance to win VIP Michael Jackson tickets..
- Rio Ferdinand Launches Number5 with Ceros
Rio Ferdinand has launched Number5, a magazine exclusively online and containing videos, interviews and interactive advertising. The magazine, published by Made Up Media, features interviews with none other than 50 Cent, Mickey Rourke and Duffy. Already the subject of much media attention (The Times, The Sun, BrandRepublic, BBC..) , the magazine is surely set to join the ranks of highly successful online magazines published in the Ceros format.