Posted by Jon Gelberg

If you have children in school or college, you know how expensive back-to-school shopping can be. Did you know that combined back-to-school and back-to-college shopping in the United States will top $70 billion this year?

Much of that shopping will occur online, on tablets and even on smartphones.

Whether you are a parent or student purchasing for the upcoming school year or a retailer looking to reach those parents and students, you'll find the following Ceros infographic to be informative, enlightening and even surprising:

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